Project Type: Brand experience
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Google Cloud Next ’22
Google Cloud Next ’22, introduced clear, low-friction pathways—guided registration, contextual prompts, and hybrid touch points—to seamlessly move users into deeper engagement across both in-person and virtual experiences. How I contributed Led registration architecture and flow design for Google Cloud’s 24-hour hybrid flagship conference. We streamlined…
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Zebra Technologies
A flagship marketing campaign designed to launch Zebra Technologies’ new brand language across digital channels, creating a cohesive and scalable visual identity through advertising, web, and campaign experiences. How I contributed Led the final art direction for the campaign, translating the new brand language into…
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Corporate Design System
Neogen Design System Led an enterprise design system initiative intended to unify multiple software experiences across a growing product ecosystem. The work focused on systems architecture, governance planning, UX consistency, and organizational alignment. The design system is a centralized collection of reusable components, patterns, and…
